The Midtown Advantage
This privacy notice tells you the types of information we collect about you when you visit our Site https://www.midtowncomics.com (the “Site”) and use our products and services or which we otherwise obtain directly from you, how we use that information, and the instances in which we share your information. This privacy notice may change from time to time so please check this policy regularly.
For the purposes of this privacy notice, the term “personal data” means any information which identifies you or which allows you to be identified when combined with other information.
Important information and who we are
We have appointed a data privacy manager who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact the data privacy manager using the details set out below.
Our full details are:
Full name of legal entity: Midtown Comics Online, Inc.
Title of data privacy manager: Data Protection Representative
Email address: firstname.lastname@example.org
Postal address: Midtown Comics Online, Inc., 1403 Fourth Avenue, New Hyde Park, NY 11040
Changes to the privacy notice and your duty to inform us of changes
This version was last updated on 24th May 2018.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
The data we collect about you
We may collect, use, store data about you which we have grouped together follows:
We also collect and use Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific Site feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
How is your personal data collected?
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together follows:
How we use your personal data
We will only use your personal data when the law allows us to.
We do not share your data with any third party.
Most commonly, we will use your personal data in the following circumstances:
You have the right to withdraw consent to marketing at any time by contacting us.
Purposes for which we will use your personal data
We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
(b) Necessary for our legitimate interests (where you are using the Site as an authorized user of one of our enterprise customers, in order for us to perform our contract with that customer, to optimize your on boarding and user experience by ensuring you receive relevant instructions and tutorials regarding the use of our Site and products)
(a) Manage payments, fees and charges
(f) Marketing and Communications
(b) Necessary to comply with a legal obligation
We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.
We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you.
You will receive marketing communications from us if you have requested information from us or purchased products or services from us or if you provided us with your details when you placed an order or subscribed for the marketing emails, you have not opted out of receiving that marketing.
You can ask us to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.
The types of cookies we use on our Site are:
Please contact us if you want further information on the specific cookies used by us.
Disclosures of your personal data
We do not share your data with any third party.
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach within 72 hours of discovering the breach and where we are legally required to do so.
We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
You can request further details of retention periods for different aspects of your personal data by contacting us.
In some circumstances you can ask us to delete your data: see “Your legal rights” below for further information.
Your legal rights
Under certain circumstances, you have the following rights under data protection laws in relation to your personal data:
If you wish to exercise any of the rights set out above, please contact us.
What we may need from you
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
Time limit to respond
We try to respond to all legitimate requests as soon as possible. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.