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"UNO Hello Kitty gameplay involves players racing to get rid of all their cards, but this version features cards with beloved Hello Kitty characters and a special rule! You want to match a card in your hand with the current card shown on top of the deck, and you'll score points for the cards your opponents are left holding. And in UNO Hello Kitty, there's also a special rule card: the Badtz-Maru card! Badtz-Maru is a mischievous penguin who makes the player with the fewest cards draw four more. And if there's a tie for the fewest cards, both players draw four cards! The first player to reach 500 points wins. When you're down to one card, don't forget to yell 'UNO!'"